“If I had eight hours to chop down a tree, I'd spend six sharpening my axe.”

Abraham Lincoln

Jon Shepherd

Co-founder

Jon has established a unique professional skill set from 20 years global experience starting as an NCAA Student-athlete and graduating from Nova South Eastern University, Florida, USA as a Bachelor of Business Administration.

As an astute strategic thinker, he serves in the portfolio areas of commercial partnerships, business model innovation, sales and marketing.

His exceptional interpersonal skills propel Jon in establishing meaningful connections with C-Suite executives, professional athletes and coaches, student-athletes, minority groups, as well as entry level professionals, interns and the wider community.

His commentary has been published in Sports Business Journal, Channel 9 News, Herald Sun, Gold Coast Bulletin and Triple M radio.

Jon resides on Yugambeh Country, which is located on the shores of Australia’s beautiful Gold Coast. He spends his time off at the beach, fishing and enjoying the outdoors.

Jon Shepherd, Co-founder at Playbk Sports

QUALIFICATIONS

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Executive Program (currently completing)
Harvard Business School Online 

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Graduate Diploma, Elite Athlete Mentoring
Australian School of Applied Psychology
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Bachelor Business Administration & Management
Nova Southeastern University, Florida, U.S.A

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Certificate IV in Training & Assessment
Victoria University

ACHIEVEMENTS

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Represented Australia at World University Games (Men’s Basketball)
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NCAA Student-Athlete & Team Captain 
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Played professionally in Australian & New Zealand National Leagues
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Onsite collaborative workshops at Google & YouTube
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Syracuse University Minnowbrook Summit Keynote Presenter
Jon Shepherd

Co-founder

Our Gold Coast, Australia based probem solver is always pushing for innovative ways to market and monetise fans in the 24/7, and 365 global economy.

He seeks to understand your pains, your problems, your challenges and he brings you solutions.