Changing The Game
– A Global Perspective
Keynote Masterclass by Playbk Sports on global SportsTech trends to skyrocket
your strategic objectives
SportX Connect Showcase
If you can’t look around the corner and see the future, you better be working with someone who can.
Rick Burton, Chief Operating Officer at Playbk Sports
The Department of Tourism, Innovation and Sport partnered with Playbk Sports to bring you the first SportX Connect event of 2023 – SportsTech changing the game – a global perspective.
This SportX Connect event supported attendees to build or refine current business strategies as well as:
- Harness technology to deliver measurable impact in local, national, and global sport.
- Consider potential blind spots and opportunities for Queensland SportsTech in the lead up to the Brisbane 2032 Olympic and Paralympic Games.
- Understand the key lessons from Rick’s Summer Olympics experiences.
- Discover a global view on SportsTech trends.
This interactive keynote Masterclass by current Playbk Sports, North American Chief Operating Officer and former Chief Marketing officer for the U.S Olympic Committee Rick Burton, will cover the areas of fan engagement, stadia, mega events, and how to harness 6G, AI, VR/AR in a rapidly evolving sporting landscape.
Rick Burton is the David B. Falk Endowed Professor of Sport Management at Syracuse University (U.S.A.), co-author of numerous sports books and regular columnist for the Sports Business Journal and Sportico. His experience includes being the commissioner of the Australian National Basketball League, and being an executive/consultant to world leading international organisations for more than 20 years
KEY TAKE AWAYS
The future will feature radical change
Technology is changing how we consume
Brisbane can be the most advanced SportTech city
eSports & traditional can co-exist
Australian sport sector poised for globalization
Continued learning impacts profitability
SportX Connect KEYNOT MASTERCLASS
Rick Burton delivered an exceptional keynote on how best to break through the clutter, advance technology innovations, drive human performance and profitability on a global scale.
SportX Connect Interviews
Our Team is Ready to Help
Playbk help teams fan engagement evolve at a faster rate fusing cutting edge education and SportTech – at scale.