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Lightning Fast Start: Playbk Sports Year in Review

Lightning Fast Start: Playbk Sports Year in Review

As the sun sets on 2021, a year that has tested our collective mettle once again, it’s timely to look back on Playbk’s first five months in business and cast forward to what the future holds.    Born from the foundation business, Leaders of...

The New World Rising for Professional Sporting Teams

The New World Rising for Professional Sporting Teams

Professional Sporting Teams have heard a lot over the last two years that we need to get used to the ‘new normal’, or ‘COVID normal’ or ‘the new way of doing things’. No doubt, life has changed for all of us as we embrace QR codes, wear masks in...

4 Ways to Successfully Build a Sports Technology Ecosystem

4 Ways to Successfully Build a Sports Technology Ecosystem

In early 2017, in the days when we could meet in person for coffee and not wear a mask, a plan was hatched to make Special Olympics Australia the one stop sports technology shop for all matters learning when it came to sport and people with an Intellectual Disability...

4 Reasons to Engage Fans Through Athlete Storytelling

4 Reasons to Engage Fans Through Athlete Storytelling

As South East Melbourne Phoenix (SEMP) begun their journey of fusing education, technology and athlete storytelling to engage fans, Melbourne was experiencing a long run of ‘donut days’ and the freedoms that come with it.  These freedoms included students...

A Sport Tech Win in Amongst the Gloom

A Sport Tech Win in Amongst the Gloom

Like every sport around the world, the Australian Football League (AFL) and its clubs have been hit hard by the COVID-19 pandemic. Empty stadiums have made it more difficult to connect to fans, with a community engagement model reliant on stadium activations, school...

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Lightning Fast Start: Playbk Sports Year in Review

Lightning Fast Start: Playbk Sports Year in Review

As the sun sets on 2021, a year that has tested our collective mettle once again, it’s timely to look back on Playbk’s first five months in business and cast forward to what the future holds.    Born from the foundation business, Leaders of...

The New World Rising for Professional Sporting Teams

The New World Rising for Professional Sporting Teams

Professional Sporting Teams have heard a lot over the last two years that we need to get used to the ‘new normal’, or ‘COVID normal’ or ‘the new way of doing things’. No doubt, life has changed for all of us as we embrace QR codes, wear masks in...

4 Ways to Successfully Build a Sports Technology Ecosystem

4 Ways to Successfully Build a Sports Technology Ecosystem

In early 2017, in the days when we could meet in person for coffee and not wear a mask, a plan was hatched to make Special Olympics Australia the one stop sports technology shop for all matters learning when it came to sport and people with an Intellectual Disability...

4 Reasons to Engage Fans Through Athlete Storytelling

4 Reasons to Engage Fans Through Athlete Storytelling

As South East Melbourne Phoenix (SEMP) begun their journey of fusing education, technology and athlete storytelling to engage fans, Melbourne was experiencing a long run of ‘donut days’ and the freedoms that come with it.  These freedoms included students...