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Expore the intersection of sport, technology and education
to engage fans and generate revenue in the process.
LATEST NEWS
5 Reasons Why Zoom is Not a Digital Learning Strategy
Sorry, I had to reboot Zoom. Just take yourself off mute. I can’t seem to get my camera working. And the list goes on. How many times over the last couple of years have we muttered these awkward lines at some point of a virtual call? I know I...
Racing Above – A New Era of Digital Innovation
Kilmore Racing Club is embracing digital innovation in their next phase of business development with the launch of Racing Above, a technology ecosystem designed to support staff learning and commercialise organisation knowledge. In partnership with Playbk Sports,...
The Story Behind the Data – Uncovering the Secrets to an EdTech Phenom
Juggernaut. That’s the only way to describe Special Olympics Australia’s growth as an EdTech phenom in the Australian sporting landscape. From humble beginnings (the launch of one single course in 2018) to one of the most established and sophisticated...
The Frog in the Frying Pan – New World Thinking to Tackle the Future of Sport
You’ve all heard the one about the frog in the frying pan right? You know the one – the frog jumps into a frying pan full of lukewarm water and kicks back, very comfortable in their surroundings. All the while not realising the small, incremental changes...
Physical Literacy: A Well Timed Antidote to Inactivity
With local sport only now coming out of a two year Covid enforced lay off, the launch of Special Olympics Australia’s Physical Literacy suite of online courses could not be more perfectly timed. But, let’s back track for a moment. Physical Literacy you say?...
Playbk Sports Accepted into Global Startup Accelerator
Playbk Sports has been accepted into the AWS EdStart program, the AWS educational technology (EdTech) start-up accelerator, designed to help entrepreneurs build the next generation of online learning, analytics, and campus management solutions on the AWS Cloud....
Inclusive Sport Academy – A New Era for Online Learning in Australia
As consumers we live in a world where everything we know we want is the touch of a button away. And everything we don’t know we want has already been picked up by a fancy algorithm and is just waiting to hit our profile, screen or email inbox at exactly the right...
10 Ways to Commercialise Fan Engagement
Fan engagement and professional sport has been hit hard by COVID-19. Teams around the globe have been forced to lay off staff, players have taken pay cuts, broadcast deals have been re-negotiated, and matches have been played in front of empty stadiums. However, like...
How Education Technology Generates Revenue for Professional Sporting Teams
Education technology spend will nearly double in the next 5 years hitting $404 billion [HolonIQ] Professional sporting teams are missing out on revenue generating opportunities, and we wanted to share how online learning can help change this narrative. The 4 P’s...
The Power of Sports Technology: Inclusion and Accessibility on the Rise
Sports was once a boys club for the wealthier, able bodied man. But now, if you are catering just to that demographic, you are missing the market completely. With the adoption of new sports technology and mainstream opportunities, sports are becoming more inclusive...