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10 Ways to Commercialise Fan Engagement
Fan engagement and professional sport has been hit hard by COVID-19. Teams around the globe have been forced to lay off staff, players have taken pay cuts, broadcast deals have been re-negotiated, and matches have been played in front of empty stadiums. However, like...
Learning Portal to Usher in a New Era for Rainbow Club
The desire to provide world class education programs for their teachers and strengthen the outcomes for their participants was a driving force for Rainbow Club to join forces with Playbk Sports, in a newly minted partnership to bring a connected digital Learning...
Lightning Fast Start: Playbk Sports Year in Review
As the sun sets on 2021, a year that has tested our collective mettle once again, it’s timely to look back on Playbk’s first five months in business and cast forward to what the future holds. Born from the foundation business, Leaders of...
The New World Rising for Professional Sporting Teams
Professional Sporting Teams have heard a lot over the last two years that we need to get used to the ‘new normal’, or ‘COVID normal’ or ‘the new way of doing things’. No doubt, life has changed for all of us as we embrace QR codes, wear masks in...
4 Ways to Successfully Build a Sports Technology Ecosystem
In early 2017, in the days when we could meet in person for coffee and not wear a mask, a plan was hatched to make Special Olympics Australia the one stop sports technology shop for all matters learning when it came to sport and people with an Intellectual Disability...
4 Reasons to Engage Fans Through Athlete Storytelling
As South East Melbourne Phoenix (SEMP) begun their journey of fusing education, technology and athlete storytelling to engage fans, Melbourne was experiencing a long run of ‘donut days’ and the freedoms that come with it. These freedoms included students...
LATEST NEWS
Melbourne Vixens and Playbk Sports Announce Multi-Year Partnership
The Melbourne Vixens are pleased to announce a new partnership with sports tech company Playbk Sports, paving the way for a new era of content-led digital engagement for fans. The partnership will initially focus on bringing the established Train Like a Vixen program...
Queensland Poised to Become Global Sport Technology Leaders
It may seem odd to quote Wayne Gretzky, one of the all-time greats of the National Hockey League (NHL), in a presentation to Australian sporting executives but lessons learnt from a sport played on ice far from these shores could not be more apt as we head towards...
Playbk Sports Partners with Top Collegiate Compliance & Education Provider – Spry
Playbk Sports has teamed up with Spry , a compliance and education software provider, to offer a new suite of learning resources for student-athletes. Spry currently works with over 100 colleges and institutions serving over 20,000 student-athletes. The course content...
Playbk Sports Kickstarts The First Queensland Government SportX Connect Series for 2023
A 15,000km commute isn’t for the faint of heart. Indeed, the tyranny of distance has been somewhat abridged with everything in 2023 now available ‘via Zoom’. However, despite the uptake of digital communication tools (that had existed for quite a while pre-Covid by...
US Landing Pad Just Right For Playbk Sports
Playbk Sports have accepted an invitation to be a part of San Francisco Landing Pad’s US Export Acceleration Program for scale up businesses aiming to grow their footprint in North America. This AusTrade opportunity is delivered in partnership with Exit Velocity and...
Maximizing Fan Engagement: A Guide to Effective Online Course Development
We know the acceleration around online course development and digital transformation will be critical as teams, leagues, and properties look to diversify revenue streams to balance revenue loss, especially related to ticket sales and sponsorship. We also know. 68% of...