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Learning Portal to Usher in a New Era for Rainbow Club
The desire to provide world class education programs for their teachers and strengthen the outcomes for their participants was a driving force for Rainbow Club to join forces with Playbk Sports, in a newly minted partnership to bring a connected digital Learning...
Lightning Fast Start: Playbk Sports Year in Review
As the sun sets on 2021, a year that has tested our collective mettle once again, it’s timely to look back on Playbk’s first five months in business and cast forward to what the future holds. Born from the foundation business, Leaders of...
The New World Rising for Professional Sporting Teams
Professional Sporting Teams have heard a lot over the last two years that we need to get used to the ‘new normal’, or ‘COVID normal’ or ‘the new way of doing things’. No doubt, life has changed for all of us as we embrace QR codes, wear masks in...
4 Ways to Successfully Build a Sports Technology Ecosystem
In early 2017, in the days when we could meet in person for coffee and not wear a mask, a plan was hatched to make Special Olympics Australia the one stop sports technology shop for all matters learning when it came to sport and people with an Intellectual Disability...
4 Reasons to Engage Fans Through Athlete Storytelling
As South East Melbourne Phoenix (SEMP) begun their journey of fusing education, technology and athlete storytelling to engage fans, Melbourne was experiencing a long run of ‘donut days’ and the freedoms that come with it. These freedoms included students...
New Australian Sports Technology Company Transforming Fan Engagement
Launching a Sports Technology business whilst COVID-19 continues to have a stranglehold on the growth of professional sport, especially in Australia, to some may seem fanciful. But, to Playbk co-founders Jon Shepherd and Damian Hecker it’s a logical next...
LATEST NEWS
Special Olympics Australia Showcase Leading Sport Tech for People With Intellectual Disability
For an organisation founded by the dynasty of the Kennedy/Shriver families in the United States, you might think Special Olympics was a more easily recognised brand in Australia. Add to that the fact that only three organisations globally have permission to use the...
Gold Coast SUNS CEO Headlines Australia’s Biggest Sport Technology Conference
How does the newest club in Australia’s biggest sporting code get to more fans to grow their brand in what has historically been one of the country’s toughest sporting markets to crack? The answer was to partner with Playbk Sports to bring the club’s players,...
TikTok, FIFA, UFC & Angel City FC Lead Women In Sport Summit
The Women in Sport Summit brought together some of the biggest brands in global sport last Thursday on the Gold Coast to explore and celebrate the continued evolution of the critical role women are playing in all arenas within the global sporting landscape. With...
The Green and Gold Runway – A New Era for Australian Sports Tech
The recent Sports Tech World Series conference held in Brisbane showcased some of Australia’s most exciting established and emerging sports technology companies and outlined Queensland’s vision to be a global leader in sports technology in the run up towards Brisbane...
Global Growth Continues With Equity Announcement
Playbk Sports is excited to announce their biggest and most strategically important announcement to date, with news experienced sports marketing professional Rick Burton is joining as an equity partner in the business. Effective immediately, Burton will take on an...
5 Reasons Why Zoom is Not a Digital Learning Strategy
Sorry, I had to reboot Zoom. Just take yourself off mute. I can’t seem to get my camera working. And the list goes on. How many times over the last couple of years have we muttered these awkward lines at some point of a virtual call? I know I...