Who We Work With

We partner with professional sporting teams, leagues and State & National Sporting Organisations

Contact Us
AusCycling and Playbk Sports partnership
West Coast Eagles
Special Olympics Australia reverse logo
SUNS logo with Playbk Sports
Coles Little Athletics Australia

Digital Learning Built for Sport

 

Since 2015, we have partnered with elite clubs and national sporting bodies to design eLearning programs and custom LMS platforms that drive participation, build workforce capability and create measurable impact across schools, coaches, athletes and communities.

Trusted by organisations including teams from the AFL, NRL, NBL and the NFL, as well as AusCycling, Little Athletics Australia and Special Olympics Australia.

WHO WE COLLABORATE WITH

Ambitious, innovative leaders driving growth and community impact.

Ambitious Executives

Visionary leaders at the forefront of innovation who are committed to building sustainable solutions that impact all levels of sport. They’re open to sharing ideas, challenging status quo and engaging external experts. 

NSOs

The size of Australia mean National Sporting Organisations (NSOs) resource allocation is difficult. Our clients understand the importance of technology, yet value the strategic and personalised approach to growing their sport. 

Professional Sporting Teams

The best way to build fandom is participation in the sport. Our clients embrace technology to better connect with young fans in schools, members, parents, teachers, coaches and the wider community in meaningful and sustainable ways. 

Play Well Strategy

The Australian Sports Commision Play Well strategy highlights inclusion, participation and community connection as vital for the future of sport. Our digital solutions help NSOs, SSAs and pro teams bring this vision to life with scalable, sustainable impact.

SSAs

Forward-thinking State Sporting Associations (SSAs) are often the early adopters, blazing a trail for others to follow. They recognise that long-term partnerships with experts like Playbk Sports are essential for innovation, growth and lasting success.

BUILDING SUCCESS TOGETHER

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Collaborative Approach

We work hand-in-hand with sports organisations, aligning our expertise with your goals to create engaging and effective digtial learning experiences.

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Custom Solutions

Our solutions are crafted to meet the unique needs of each client, providing tailored eLearning and LMS expertise that resonate with your audience.

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Expert Execution

With a team grounded in sports and education, we execute every project with precision, delivering high-impact results that deliver strategic outcomes and growth.

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Long-term Partner

We’re committed to building enduring partnerships, supporting our clients as they evolve and achieve long-term success in fan engagement, improved participation and community impact.

Our Team is Ready to Help

Playbk offers a contemporary suite of products and services designed to harness elite profiles, grow fan engagement and uplift staff capacity.

Breanna-Koenen AFLW Lions

HEAR FROM OUR CLIENTS

Combining our football and community expertise with Playbk’s specialised approach to sport and education will inspire the next generation of Eagles throughout Western Australia.

Don Pyke

CEO at West Coast Eagles

I think it is a great vote of confidence from the Queensland Government and Playbk Sports in what we're about as a club trying to take the brand of football to be something bigger than just the sport.

Breeanna Brock

Head of Women's Football, Brisbane Lions

Bullets Assist LMS, powered by Playbk Sports, has transformed basketball training across Queensland. Playbk’s expertise ensures we’re connecting athletes and educators while making high-quality development accessible everywhere. I highly recommend their team for delivering innovative, impactful solutions.

Malcolm Watts

CEO, Brisbane Bullets

Playbk Sports has been instrumental in leading the development of the AusBike Digital program. In collaboration with their team’s expertise, we’ve developed engaging content aligned with curriculum standards, empowering children aged 8 to 12 with essential bike riding skills and knowledge in a fun and interactive manner. 

Marne Fechner

CEO, AusCycling

The SUNS Learning portal is a highly valuable digital asset that places our AFL & ALFW players at the forefront of the delivery model. Our long-term eLearning partnership with Playbk Sports helps empower the SUNS to mean more to our community than just a football club.

Mark Evans

CEO, Gold Coast SUNS

Our partnership with Playbk Sports enables us to deliver consistent, high-quality eLearning to our volunteers and officials ensuring young athletes across Australia are supported by confident and well-prepared adults. Ultimately, this will strengthen participation, retention and the long-term success of our sport.

Myles Foreman

CEO, Little Athletics Australia

Our online portal, Inclusive Sport Academy, is our go-to digital ecosystem to connect, educate and support our coaches and volunteers nationally. With over 9,500 registered users and an average learner satisfaction rate of over 90%, we’re seeing genuine authentic transfer of learning into our communities.

Yvonne Snell

General Manager, Special Olympics Australia

Collaborating with Playbk Sports aligns with our commitment to community engagement and inclusivity. The Titans Teach LMS is a game-changer, empowering our community to break down barriers and embrace the joy of sports. I fully endorse Playbk Sports approach, expertise and passion for community impact. 

Renee Cohen

GM Game Development & Community, Gold Coast Titans