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LATEST NEWS
4 Reasons to Engage Fans Through Athlete Storytelling
As South East Melbourne Phoenix (SEMP) begun their journey of fusing education, technology and athlete storytelling to engage fans, Melbourne was experiencing a long run of ‘donut days’ and the freedoms that come with it. These freedoms included students...
New Australian Sports Technology Company Transforming Fan Engagement
Launching a Sports Technology business whilst COVID-19 continues to have a stranglehold on the growth of professional sport, especially in Australia, to some may seem fanciful. But, to Playbk co-founders Jon Shepherd and Damian Hecker it’s a logical next...
A Sport Tech Win in Amongst the Gloom
Like every sport around the world, the Australian Football League (AFL) and its clubs have been hit hard by the COVID-19 pandemic. Empty stadiums have made it more difficult to connect to fans, with a community engagement model reliant on stadium activations, school...
Sports Technology Trailblazers: Phoenix Take Flight with 1000 Learners
National Basketball League (NBL) team South East Melbourne Phoenix (SEMP) take their first steps into the world of educational sports technology with the release of the Take Flight suite of e-learning courses. These courses are designed to uplift the performance...
Gold Coast School Amplifies Sport Tech with New Partnership
Palm Beach Currumbin State High School (PBC) are embracing the sport tech explosion in digital learning with the launch of its purpose-built PBC REDS e-learning platform. In collaboration with Gold Coast-based sports technology company Playbk this three-year...
Sport Company Enhancing the Experience of Athletes with Autism
A unique sport company collaboration between Gymnastics Victoria and Special Olympics Australia is bound to uplift coaching performance and the participation experience of athletes with autism in gymnastics. Creating a Positive Experience in Gymnastics for...